<?xml version="1.0" encoding="UTF-8"?><rss xmlns:dc="http://purl.org/dc/elements/1.1/" xmlns:content="http://purl.org/rss/1.0/modules/content/" xmlns:atom="http://www.w3.org/2005/Atom" version="2.0"><channel><title><![CDATA[Brighty Whities]]></title><description><![CDATA[The white t-shirt, done right. Obsessively crafted for the perfect fit, feel and brightness — wash after wash.]]></description><link>https://www.brightywhities.co.uk/blog</link><generator>RSS for Node</generator><lastBuildDate>Mon, 04 May 2026 16:11:41 GMT</lastBuildDate><atom:link href="https://www.brightywhities.co.uk/blog-feed.xml" rel="self" type="application/rss+xml"/><item><title><![CDATA[Introducing Pips Garden — A Floral Collection With a Story Worth Telling]]></title><description><![CDATA[Some collections begin with a trend. Some begin with a colour palette or a mood board pinned to a studio wall. Pips Garden began with a person — and with the kind of love that does not go anywhere, even after someone does. Who Was Pip? Pip was my mother-in-law. She was the kind of gardener who did not just grow things — she nurtured them, paid attention to them, understood them in a way that went beyond technique. Her garden was not a hobby. It was an extension of who she was. A place where...]]></description><link>https://www.brightywhities.co.uk/post/blog-introducing-pips-garden-floral-t-shirts-collection</link><guid isPermaLink="false">69dcf1c2602a28f530895535</guid><pubDate>Fri, 01 May 2026 17:47:39 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/1ebcc5_3e721596dbbe41c6a155ed4a8906ef09~mv2.png/v1/fit/w_1000,h_1000,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Leanne Parish</dc:creator></item><item><title><![CDATA[Why I Started Brighty Whities — And the Story Behind the Great White T-Shirt]]></title><description><![CDATA[There is something about a perfectly made white t-shirt. Crisp, clean, full of possibility. The kind of thing you reach for when you want to feel like yourself. That is where Brighty Whities begins. It Started With a Dream — and a Lot of T-Shirts I have wanted my own clothing brand for as long as I can remember. Not a vague, one-day-maybe kind of want — a proper, specific, persistent dream of creating garments that people would genuinely love to wear. I am a trained graphic designer based in...]]></description><link>https://www.brightywhities.co.uk/post/blog-why-i-started-brighty-whities</link><guid isPermaLink="false">69dce8b32d1e950d3709cde7</guid><pubDate>Wed, 29 Apr 2026 17:12:04 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/1ebcc5_2f607cef91334833b7aa4b77000239ae~mv2.jpg/v1/fit/w_1000,h_896,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Leanne Parish</dc:creator></item></channel></rss>